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No. 003
Logo Design
Alloy.
Alloy is a creative collective based in Hereford for members who work predominantly with metal, particularly silversmiths and jewellers, but they are branching out to gain members working with metal in other ways.
Their logo needed a refresh and they reached out to me to bring some hand-lettered goodness to their organisation. The logo needed to reflect the handmade nature of the work they create whilst also being generic enough to represent all members as a whole.
Fig. 01 - Final Logo
Fig. 02 - Other Logo Concepts



From sketch

To Vector

To Final

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